Hey folks!This time around we're going to be talking about all things social media that happened in May. Usually I do these at the start of the month, but this time I just couldn't be bothered!I was going to try and blame the weather. I was going to explain that it was too hot to type or that I was out enjoying the heat or something. But honestly, every time I found myself starting to do my write-up I couldn't find the energy.So I would just turn on my PS5, load up Middle Earth: Shadow of War, and kill some orcs. Tremendous fun!But I really should be getting my act together. A new social marketing newsletter launched this week and it's got me a bit worried.The Diary of a Social Media Manager is the new newsletter from the excellent @workinsocialtheysaid account. And it's already got some big backers behind it (Hootsuite as a sponsor??). Then again, my newsletter has always been but a pale imitation of Matt Navarra's Geek Out. Just gotta find my own niche I guess.Before we jump into it, a quick review of last timeWe're now on 78 followers, up from 64 last time. That's good growth, though I wish I could understand it a bit better. The main "referring domain" for new subscribers is apparently "Unknown". COOL REVUE THANKS A LOT VERY HELPFUL. So if you've come to this via a friend or colleague... maybe lemme know directly?Feedback was 90% positive, so thanks! Keep those thumbs up coming. Some of my favourite comments included:I really look forward to reading these!I am not even close to the world of social marketing but I really enjoy your content and these emails!It’s funny and informative, and generally spot on. Keep at it. You’ll get a book deal before long.Some of my least favourite comments included:i still don't understand why ur emails are so long that i have to go to extra effort to thumbs it downAnd I'll quickly address this, which came up a few times:Unfortunately the way you link tweets doesn’t pull through very well on mobile! The copy often gets cut off and images in the tweet don’t pull through at all This is great feedback, thanks! I assumed that since Twitter bought Revue, it might play nice with embedding tweets. It does out it does but you have to embed them as Media > Tweets rather than just links. So they should be nicer from now on!If you're reading this, and you work at Twitter - maybe one to look at?Onto the content!
Share this post
The Social Roast - Issue #5
Share this post
Hey folks!This time around we're going to be talking about all things social media that happened in May. Usually I do these at the start of the month, but this time I just couldn't be bothered!I was going to try and blame the weather. I was going to explain that it was too hot to type or that I was out enjoying the heat or something. But honestly, every time I found myself starting to do my write-up I couldn't find the energy.So I would just turn on my PS5, load up Middle Earth: Shadow of War, and kill some orcs. Tremendous fun!But I really should be getting my act together. A new social marketing newsletter launched this week and it's got me a bit worried.The Diary of a Social Media Manager is the new newsletter from the excellent @workinsocialtheysaid account. And it's already got some big backers behind it (Hootsuite as a sponsor??). Then again, my newsletter has always been but a pale imitation of Matt Navarra's Geek Out. Just gotta find my own niche I guess.Before we jump into it, a quick review of last timeWe're now on 78 followers, up from 64 last time. That's good growth, though I wish I could understand it a bit better. The main "referring domain" for new subscribers is apparently "Unknown". COOL REVUE THANKS A LOT VERY HELPFUL. So if you've come to this via a friend or colleague... maybe lemme know directly?Feedback was 90% positive, so thanks! Keep those thumbs up coming. Some of my favourite comments included:I really look forward to reading these!I am not even close to the world of social marketing but I really enjoy your content and these emails!It’s funny and informative, and generally spot on. Keep at it. You’ll get a book deal before long.Some of my least favourite comments included:i still don't understand why ur emails are so long that i have to go to extra effort to thumbs it downAnd I'll quickly address this, which came up a few times:Unfortunately the way you link tweets doesn’t pull through very well on mobile! The copy often gets cut off and images in the tweet don’t pull through at all This is great feedback, thanks! I assumed that since Twitter bought Revue, it might play nice with embedding tweets. It does out it does but you have to embed them as Media > Tweets rather than just links. So they should be nicer from now on!If you're reading this, and you work at Twitter - maybe one to look at?Onto the content!